Car washes have had a fairly steady marketing plan for many years: coupons and wash packages. But as more and more customers spend more of...

Friends Reunited, often credited as the first true social network, was founded in Great Britain in 1999 to enable people to reconnect with...

Adam Korngold

Washify Boston, Mass.

Q: Tell us about your business.

A: Washify POS is a full-featured POS and marketing system with...

Not long ago in our official International Carwash Association LinkedIn group, the question was posed “How do you get the message out that...

Before car culture exploded in the U.S., four-year-old Dan Pecora got his start in the family business, making brushes by hand with his...

Dear Champ,Every time I sit down to go through my marketing budget, I get worked up because it seems like money is going to so many...

Sure, you know how to get a car clean. But your car wash location isn’t just where the suds hit the side panels; it’s where you solidify...

The Mighty Wash story is one of speed and innovation.

Mighty Wash, based in Lubbock, Texas, opened its first location in February 2012....

Italian entrepreneur Lorenzo Dal Maso hopes to restore the confidence and reputation of a pioneer in the professional car wash industry.

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Some entrepreneurs consider finding customers challenging enough. Truly understanding them might seem a step out of reach.

However, the...

A company’s brand should be one of its most powerful assets. Your brand is the essence of your company: it’s how customers recognize you...

Generating more leads is the first step to growing sales. In the absence of an ecommerce enabled website, an Internet marketer’s job is to...