Stories Archive
Innovations in Customer Service
October 1, 2016
6 minute Read
What do a car wash, a coffee shop and a retail technology giant like Amazon have in common? They are all service-based businesses that...
Read MoreThe 3-S Approach to Meaningful Customer Relationships
October 1, 2016
7 minute Read
Today’s customers want to feel special. You may have a great product at a great price and a fantastic location, but that’s not always...
Read MoreRewarding Loyalty
October 1, 2016
8 minute Read
With approximately 80,000 professional car wash locations in the United States and about the same number in Europe, it is no wonder that...
Read MoreWomen in Car Wash - Alisa Kraemer
July 2, 2016
2 minute Read
Alisa Kraemer has been president and CEO of Texas Microfiber since the company incorporated in March 2010, but she’s held a number of...
Read MoreWash Ideas - Fall 2016
July 2, 2016
3 minute Read
Ivan Barber is in his early 90s and is as sharp as a tack. Ivan was a farm boy who moved to the city and started out working in service...
Read MoreBlast from the Past - Fall 2016
July 2, 2016
2 minute Read
We occasionally provide excerpts from The Great American Car Wash Story. Former ICA Executive Director Gus Trantham and veteran commercial...
Read MoreFocus on The Member - Fall 2016
July 1, 2016
3 minute Read
Pamela Frazier
President & CEOAll In One On-Site Wash & DetailSpringfield, Illinois
Q: Tell us about your business.
A: All In One...
Read MoreWorking Overtime
July 1, 2016
7 minute Read
The American workforce isn’t just growing — it’s also graying.
The U.S. private sector was responsible for 74 consecutive months of job...
Read MoreCreating and Cultivating LOYALTY
July 1, 2016
6 minute Read
As every small business owner knows, getting good help and keeping it almost seems to require a crystal ball.
That can be triply true for...
Read MoreFrom the ICA - Fall 2016
July 1, 2016
2 minute Read
International Carwash Association, in partnership with Western Carwash Association, launched Splash! earlier this year as part of its new...
Read MoreAre On-Vehicle Cameras a Concern for Car Washes?
July 1, 2016
4 minute Read
Exterior cameras are extremely common on new cars, trucks and SUVs, and by 2018, backup cameras will be mandated on all new vehicles sold...
Read MoreThe Psychology Behind Purchasing
July 1, 2016
9 minute Read
Whether you are in consumer retail or business-to-business sales, increasing sales revenue is often top priority. But if you are asking...
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