Stories Archive
Marking a Milestone
August 28, 2018
3 minute Read
Cat Pumps
This year, Cat Pumps is celebrating its 50th anniversary.
In 1966, an engineer named William Bruggeman set off on a project to...
Read MoreOnline Outreach
August 28, 2018
5 minute Read
Many small businesses, such as car washes, are using social media to tell their stories. The problem is that most consumers are so busy...
Read MoreCelebrating ICA’s Emerging Leaders
August 28, 2018
9 minute Read
These four industry stand-outs were awarded an All Access Pass and three-night accommodations at the host hotel as a way to...
Read MoreWhy Now Is the Best Time to Plan to Attend Your Industry Trade Show
August 28, 2018
4 minute Read
Attending your industry trade show, The Car Wash Show, could be one of the best business moves you will ever make. In today’s world, where...
Read MoreNews from NAIAS 2018
August 28, 2018
5 minute Read
In a January 24, 2018, interview from the week of the 2018 North American International Auto Show (NAIAS), Paul W. Smith of WJR Radio in...
Read MoreBig Brand, Small Budget
August 28, 2018
4 minute Read
Why would a customer choose your car wash versus all the other washes out there? A customer’s decision includes all the information and...
Read MoreCoaching Them Up
August 28, 2018
6 minute Read
At Holland, Mich.-based Quality Car Wash, learning leadership skills often is too much fun to be called work. The company introduced a...
Read MorePassing the Torch
August 28, 2018
8 minute Read
If you’re a car wash operator who envisions himself retired and on a beach in five to 10 years, then the time to start planning for that is...
Read MoreThe Car Wash Show 2018
August 28, 2018
4 minute Read
In a testament to the rising tide of the global car wash industry, this year’s The Car Wash Show held in Las Vegas again supplanted last...
Read MoreBlast from the Past - Summer 2018
August 28, 2018
3 minute Read
We occasionally provide excerpts from The Great American Car Wash Story. Former ICA Executive Director Gus Trantham and veteran commercial...
Read MoreThe Right Way to Deal with Difficult Customers and Situations
August 28, 2018
8 minute Read
According to Confucius, if you are sincere, true to your word, and careful in your actions, you will get along with anyone — well, almost...
Read MoreThe Party Is Better When Everyone Is Dancing
August 1, 2018
7 minute Read
Towels whip back and forth methodically over the body of the car, resulting in a sparkling finish. With unbridled enthusiasm the employee...
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