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Will sympathetic pricing draw customers?

January 1, 2016
6 minute Read

It’s Business 101: determining how to price your products. The formula is usually pretty basic. Decide on a revenue target; take into...

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When Professional Contacts Get Personal

January 1, 2016
3 minute Read

It happens every single time, without fail. Whenever I give a keynote, deliver training or coach a business owner on personal branding and...

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Continental Divide

January 1, 2016
6 minute Read

Environmental activists had a reason to cheer in early February, when the European Automobile Manufacturers’ Association (ACEA) announced...

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Ask Champ - Spring 2016

January 1, 2016
2 minute Read

Dear Champ,

I’ve been working on growing my customer loyalty program for a few years, and I’m getting a pretty good response. Now that...

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Show Me the Money

January 1, 2016
5 minute Read

In 2016, life operating a car wash has gotten harder. The car wash business has become one of the most fragmented and competitive in the...

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Hear and Be Heard

January 1, 2016
3 minute Read

The way we communicate today has virtually no boundaries, especially in the business world. Employees in today’s workforce can make sales,...

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Focus on The Member - Spring 2016

January 1, 2016
3 minute Read

Bill HintonOWNER EXPRESS JET CAR WASHROANOKE & LYNCHBURG, VIRGINIA

Q: Tell us about your business.

A: My wife, Heidi, and I opened the...

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Reducing Your Environmental Footprint

January 1, 2016
6 minute Read

With increased conversation around the topic of climate change, small businesses are taking steps to make sure they remain environmentally...

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Ten Tips for Transforming Your Teams

January 1, 2016
4 minute Read

Let’s face it, managing others is difficult. Getting others to satisfy your expectations, perform at the top of their capacity and display...

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Keeping It Clean: Soap Through The Ages

January 1, 2016
6 minute Read

It was the mid-1960s, and Bill Gorra’s father took great pride in keeping two cars — a Studebaker and a Rambler — clean. A chemist by...

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When in DROUGHT

January 1, 2016
5 minute Read

When it comes to a dry spell, car washes make an easy mark.

“It’s easy to look at a car wash and say, ‘Oh my goodness. Look at the...

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Should the Customer Have a Say in Employee Pay

January 1, 2016
7 minute Read

Today’s consumers expect (no, demand) an extraordinary service experience. Providing it is no longer optional. With a hypercompetitive...

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