Stories Archive
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European Influence Meets Home-grown Quality
October 1, 2016
4 minute Read
Imagine yourself in a modern, gallery-like space, sipping espresso and charging up your phone. The game is playing on one of the giant...
Read MoreFollowing Vehicle Technologies: Auto-park and the Car Wash
October 1, 2016
6 minute Read
Different types of automatic and autonomous technology apply to cars being parked – or moving at a slow speed. But, one that we’re...
Read MoreGetting to the HEART of your customer
October 1, 2016
6 minute Read
The hospitality industry is known for providing stellar customer service. It’s how the industry thrives. The industry is not only selling...
Read MoreService with a SMILE
October 1, 2016
9 minute Read
Ron Kaufman has a message that might be difficult for some car wash operators to hear: In this highly competitive industry, the quality of...
Read MoreThe Power of Persuasion
October 1, 2016
5 minute Read
Anyone who’s endured a late-night infomercial during a bout with insomnia knows that the same words keep coming up time and time again....
Read MoreThe 10 Deadly Sins of Hiring
October 1, 2016
5 minute Read
In the car wash industry, there’s a near-steady need for new, talented individuals to join our teams, and oftentimes turnover is something...
Read MoreFocus on The Member - Winter 2016
October 1, 2016
3 minute Read
Chris Presswood
Co-owner, co-founder Finish Line Car WashMurray, Kentucky
Finish Line Car Wash first opened in December 1999 and was...
Read MoreFrom the ICA - Winter 2016
October 1, 2016
2 minute Read
We just wrapped up another event in our new Event Series, and it has been awesome to see so many people in our industry come together. The...
Read MoreInnovations in Customer Service
October 1, 2016
6 minute Read
What do a car wash, a coffee shop and a retail technology giant like Amazon have in common? They are all service-based businesses that...
Read MoreThe 3-S Approach to Meaningful Customer Relationships
October 1, 2016
7 minute Read
Today’s customers want to feel special. You may have a great product at a great price and a fantastic location, but that’s not always...
Read MoreRewarding Loyalty
October 1, 2016
8 minute Read
With approximately 80,000 professional car wash locations in the United States and about the same number in Europe, it is no wonder that...
Read MoreWomen in Car Wash - Alisa Kraemer
July 2, 2016
2 minute Read
Alisa Kraemer has been president and CEO of Texas Microfiber since the company incorporated in March 2010, but she’s held a number of...
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