Stories Archive
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Waterway Gas & Wash
November 7, 2017
10 minute Read
Waterway Gas & Wash is a full-service car wash company with gas pumps and a full convenience store with 20 locations in five states. For a...
Read MoreRoll Up Your Sleeves
November 7, 2017
7 minute Read
The chairman of the board for the Texas Aggregates and Concrete Association was working up a light sweat and straining slightly to make...
Read MoreProfile - Shaun Nordgaarden
November 7, 2017
4 minute Read
Shaun Nordgaarden isn’t afraid to tell you what brought him into the car wash industry.
“When I was 16, a high school friend of mine...
Read MoreFrom the ICA - Fall 2017
November 6, 2017
2 minute Read
It’s funny the things that stick with us.
More than a decade ago, I was acting as show director at the control table during a live event...
Read MoreMeet the Board - Mark De Graaf
November 6, 2017
5 minute Read
Mark de Graaf started working part-time in the car wash industry prior to heading to University and has been there ever since. While...
Read MoreProfile - James Baum
October 1, 2017
4 minute Read
Letter from the ICA - Winter 2017
October 1, 2017
2 minute Read
Thankful.
For me, that’s the word that comes to mind every year around this time. Maybe it’s because of the retail displays promoting,...
Read MoreMaking a Splash! in New Orleans
September 26, 2017
3 minute Read
Splash! 2016 made waves in the car wash industry this past October when it drew more than 700 people. This October, the fun and excitement...
Read MoreEmerging Leaders - Danni Reeves
September 26, 2017
3 minute Read
Be replaceable for the right reasons.
That’s the mantra that Danni Reeves lives by. The Breeze Thru Carwash multi-site manager is devoted...
Blast from the Past
September 26, 2017
4 minute Read
The Self-ServeMushroom GenerationChapter 48
Anyone who has ever visited a mushroom growing house, or who has otherwise been witness to the...
Read MoreBig Data
September 26, 2017
6 minute Read
Business owners are routinely told that the key to better customer relations is in building personal relationships with your customers,...
Read MoreUnleashing your inner sales
September 26, 2017
6 minute Read
In looking for a quick way to summarize his bestselling book “To Sell is Human,” author Daniel H. Pink found that one of America’s most...
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