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Waterway Gas & Wash

November 7, 2017
10 minute Read

Waterway Gas & Wash is a full-service car wash company with gas pumps and a full convenience store with 20 locations in five states. For a...

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Roll Up Your Sleeves

November 7, 2017
7 minute Read

The chairman of the board for the Texas Aggregates and Concrete Association was working up a light sweat and straining slightly to make...

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Profile - Shaun Nordgaarden

November 7, 2017
4 minute Read

Shaun Nordgaarden isn’t afraid to tell you what brought him into the car wash industry.

“When I was 16, a high school friend of mine...

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From the ICA - Fall 2017

November 6, 2017
2 minute Read

It’s funny the things that stick with us.

More than a decade ago, I was acting as show director at the control table during a live event...

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Meet the Board - Mark De Graaf

November 6, 2017
5 minute Read

Mark de Graaf started working part-time in the car wash industry prior to heading to University and has been there ever since. While...

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Profile - James Baum

October 1, 2017
4 minute Read

James Baum is the manager of Magic Wash, a two-location wash in northern Utah. While he’s been in the car-wash business only since late...
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Letter from the ICA - Winter 2017

October 1, 2017
2 minute Read

Thankful.

For me, that’s the word that comes to mind every year around this time. Maybe it’s because of the retail displays promoting,...

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Making a Splash! in New Orleans

September 26, 2017
3 minute Read

Splash! 2016 made waves in the car wash industry this past October when it drew more than 700 people. This October, the fun and excitement...

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Emerging Leaders - Danni Reeves

September 26, 2017
3 minute Read

Be replaceable for the right reasons.

That’s the mantra that Danni Reeves lives by. The Breeze Thru Carwash multi-site manager is devoted...

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Blast from the Past

September 26, 2017
4 minute Read

The Self-ServeMushroom GenerationChapter 48

Anyone who has ever visited a mushroom growing house, or who has otherwise been witness to the...

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Big Data

September 26, 2017
6 minute Read

Business owners are routinely told that the key to better customer relations is in building personal relationships with your customers,...

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Unleashing your inner sales

September 26, 2017
6 minute Read

In looking for a quick way to summarize his bestselling book “To Sell is Human,” author Daniel H. Pink found that one of America’s most...

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