Stories Archive
Recent Posts
Marketing Momentum
July 17, 2019
6 minute Read
If you want to draw a crowd, there are few phrases quite as powerful as “free food.” The universal appeal of free eats is one of the go-to...
Take a Tour: Old Rock Car Wash
July 3, 2019
2 minute Read
Year opened:
July 1, 2018
Number of Locations:
One.
Building:
Our wash is a hybrid in-bay express wash with one pay station and three...
Regional Update - Western Carwash Association Winter 2018
July 3, 2019
2 minute Read
2018 was a busy year for the Western Carwash Association and our members! This year, we hosted two successful Roadshows; our Washington to...
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The “How” of Carwashing - Pro Tip: Get a Business Coach
July 3, 2019
3 minute Read
Despite the common misconception, business coaching is not psychological therapy. While counselors and therapistsfocus on the past to heal...
Keeping Your Compensation Competitive
July 3, 2019
4 minute Read
Recruiting new employees and retaining current employees was a difficult task for many employers during 2018. And 2019 will continue to...
Clean Car Club, Meets Clean Plate Club
July 3, 2019
5 minute Read
Car wash owners tend to be intrepid entrepreneurs, so it’s not a big surprise that the wave of amenity-driven, multiprofit centers, which...
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Meet the Staff - Claire Moore
July 3, 2019
3 minute Read
Claire Moore graduated from Villanova University with a Bachelor of Arts degree in Communication, English and Irish Studies. She went to...
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Ask Champ - Overworked in Ohio
July 3, 2019
2 minute Read
Champ Savage is a marketing expert. It says so right on his business card. He has traveled the world bringing ideas to business owners of...
Letter from the Editor - Spring 2019
July 3, 2019
2 minute Read
In sections of the northern United States you can literally go months without seeing your neighbors during the winter. Once spring...
Better Email Marketing
June 19, 2019
8 minute Read
When was the last time you checked on the progress of your email marketing strategy?
Email has become so ubiquitous that most people...
Blast from the Past - Spring 2019
May 30, 2019
3 minute Read
We occasionally provide excerpts from The Great American Car Wash Story. Former ICA Executive Director Gus Trantham and veteran commercial...
Profile - Stephen Dalby
May 22, 2019
6 minute Read
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Stephen Dalby didn’t set out to be a success in the car wash industry. He didn’t dream of washingcars his whole life or grow up in...
