Stories Archive
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Every Deal Is Different When Financing
January 16, 2023
6 minute Read
By Joan Tupponce
When Tom Hoffman Jr.’s parents were expanding their business rapidly in the late 1990s, they had to take out a mortgage on...
Read MoreLEAD Program Wins Award
January 11, 2023
2 minute Read
International Carwash Association’s LEAD Car Wash Manager training program has been honored with the Brandon Hall Group Bronze Award for...
Read MoreLessons From Netflix
January 9, 2023
9 minute Read
By Tom Gresham
Netflix has been in the headlines for the wrong kinds of reasons in 2022. The streaming service trailblazer announced in...
Read MoreHow It Works: RFID
December 12, 2022
3 minute Read
RFID
Car washes are increasingly using RFID technology for payment, vehicle identification and more. What’s behind this two-part...
Read MoreThe Long Road to China
December 5, 2022
5 minute Read
In just four years, Splash Car Wash of China has opened 57 locations. But the road to that accelerated growth wasn’t the most direct. In...
Read MoreNext-Gen Car Washer Conquers YouTube
December 2, 2022
3 minute Read
By Lilly Chapa
When Ryan Cadle was four years old, he faced a rite of passage that many people experience early in life: a ride through a...
Read MoreWater Wars
November 22, 2022
7 minute Read
By Elsbeth Russell
Ernie Ionno has been working at car washes for nearly his entire adult life.
He started out at the age of 23 by...
Read MoreICA Consumer Study: Make It Your Own
November 17, 2022
2 minute Read
“HELP, I’m drowning.”
It’s a cry out you hear every day.
A cry from business leaders drowning in data.
The dawn of the information age and...
Read MoreConnected Customers
November 16, 2022
8 minute Read
“Alexa, pay for car wash.”
With this simple command, a customer can initiate a wash, choose a package and pay for the service all without...
Read MoreUsing Lighting as a Marketing Tool for Your Car Wash
November 14, 2022
3 minute Read
It’s common knowledge that LED lighting is the most energy efficient source for illumination, saving car wash owners on electricity...
Read MoreNobody Is Immune
November 11, 2022
11 minute Read
By Nicole Nelson
As a general rule, John Stengel isn’t one to make generalized statements. However, this cybersecurity veteran doesn’t...
Read MoreGetting to Know Your ICA Board: Jason Baright
November 9, 2022
3 minute Read
Q. Tell me about your path into the car wash industry.
A. In 1966, my grandfather Richard Baright noticed a self-serve car wash being built...
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