Car washes face a persistent challenge with phone support. Every day, team members step away from running the wash and selling memberships to field calls about membership changes, cancellations, and answer frequently asked questions. This interrupts operations and often means customers are left on hold during busy periods. After hours, calls go unanswered entirely.
To address this, Rinsed is launching Support Agent, a fully automated phone support agent designed specifically for car washes. It handles the most common customer requests automatically, speaks 16 languages, and works around the clock. The goal is simple: let car wash operators focus on running their business while providing their customers with immediate help whenever they need it.
"Every interaction between a car wash and its customers is an opportunity to reinforce your brand, provide the very best experience, and delight your customers,"" said Austin Esecson, CEO of Rinsed. ""Support Agent was created to help operators deliver consistently excellent service while reducing the operational burden on their teams.""
Why Now
Firstly, customer expectations around service have shifted dramatically. People are used to getting immediate help from the businesses they frequent, whether it is changing a subscription or checking their account status. Car washes need to meet these expectations to stay competitive.
Second, AI voice technology has progressed to the point where it can handle natural conversations reliably. The assistant can understand context, process requests naturally, and advancements have eliminated the dreaded “hallucinations” of earlier generative AI systems.
Their experience building software for car washes over the last five years has given us unique insights into the challenges of managing the full customer and member lifecycles. We’ve integrated with every major point-of-sale system in the car wash industry and processed millions of customer interactions. This knowledge has helped us build an AI agent that doesn't just field questions - and create tickets that operators have to process later - but can instead resolve issues by making the relevant changes directly in the POS system, just like a teammate in your back-office would.
What It Does
Support Agent integrates with your existing systems to handle the full lifecycle of common customer requests:
● Immediately identifies and greets members based on their phone number or barcode
● Processes membership cancellation, including offering qualifying customers promotional retention offers to reduce churn
● Securely updates credit card and billing information
● Handles membership plan changes and upgrades
● Answers detailed questions about services, pricing, and business hours (fully customized for each location's specifics offerings - e.g. availability of interior cleaning services)
● Creates tickets for any complex issue it can’t immediately resolve
Rinsed tracks performance through three key metrics:
1. Resolution rate: the percentage of calls the AI handles to completion without staff intervention
2. Time saved: the number of hours staff members can redirect to other tasks
3. Customer satisfaction: measured through automated follow-up surveys after calls
In addition to these key metrics, call recordings, transcripts, and automation logs are fully transparent in your Rinsed dashboard.
Car wash operators can see these capabilities in action at our live demo on January 28th at 2pm ET. Rinsed plans to demonstrate a wide variety of calls being automated and show the complete setup process, which typically takes less than an hour. Register for the demo at https://bit.ly/rinsed-support-agent-demo.