Amplify Car Wash Advisors announced the partnership of AMP Memberships, creator of a branded mobile solution and membership platform for car washes, and its operational solutions vertical, Amplify Ventures. Amplify Ventures’ strategic investment in AMP Memberships furthers the firm’s mission of maximizing value for car wash owners by providing cutting-edge technology to increase same-store sales and enhance operational efficiencies.
AMP Memberships creates a fully customized, fully branded mobile solution for car wash operators, as well as provides an advertising and promotion engine with powerful marketing tools to launch and grow a successful membership program. The AMP platform helps increase sales with a recurring, dependable revenue stream while building brand loyalty by engaging with customers through ads, promotions, family plans, and referrals.
"We're beyond excited to be working with the team at Amplify,” said Dennis Dreeszen, Chief Executive Officer of AMP Memberships. “Besides the synergy in our company names, there is a very obvious synergy to philosophy. We both believe in providing our clients with incredible value by delivering best-in-class solutions. We couldn't have asked for a better partner."
“Partnering with AMP was a no-brainer for us. We’re so impressed with how Dennis and the team at AMP are building powerful," said Chris Jenks, Chief Operating Officer of Amplify Car Wash Advisors. "Customized mobile products specifically addressing the evolving needs of the car wash industry. They perfectly fit our model of getting behind companies that help car wash owners improve operational efficiencies and maximize overall performance.”
Amplify Ventures launched in May 2022 with its first strategic partner, Retention Express, a white-labeled customer experience management solution that delivers off-site, ROI customer support to membership-focused car wash operators. Retention Express and AMP already work hand-in-glove, creating an enhanced car wash membership experience that boosts customer satisfaction and reduces churn. Using AMP’s admin portal, Retention Express provides tech support and helps site employees ensure customers have a seamless and swift customer support experience.
For more information about the partnership, listen to Episode 13 of Car Wash M&A, The Podcast with Amplify Car Wash Advisors Senior Vice President of Business Development Lanese Barnett and AMP Memberships Founders Dennis Dreeszen and Adam Trien. Episode 13 releases on February 23, 2023, and is available on most podcast listening platforms.
